open beta / works with or without QuickBooks

Know where you stand.

The week you run out of cash. Who owes you, and how late. Whether you're on budget — and what to charge. Thirteen weeks ahead, not last month's rear-view.

14 days · no card · nothing you enter is ever deletednothing you enter is ever deleted

Your next 13 weeks

cash forecast

illustration — your numbers go here

13 wk

this week

live

the red week
  • 09:41:02invoice 1042 paid+4,800
  • 09:38:57bill moved to w92,150
  • 09:31:14draw skipped w83,000
Bank balancetyped this Monday

reads the reports QuickBooks already exports — or none at allalready exports — or none at all

  • BSBS
    Balance Sheet
  • ARAR
    A/R Aging
  • APAP
    A/P Aging
  • PLPL
    P&L by Month
  • BABA
    Budget vs Actual
  • BBBB
    Bank balance (typed)

why this exists

QuickBooks tells you what happened. Books tells you what's coming.

Your accounting software is a rear-view mirror — transactions, categories, last month. None of it answers the questions that keep an owner up at night.

01

Cash Flow

See the week you run out of cash while you can still fix it. Thirteen weeks, the red week flagged from across the room.

13 weeks · cash on hand

illustration

the red week, from across the room

02

Owed to You / You Owe

Who owes you, who you owe, and what that does to the next 13 weeks. Send invoices, juggle pay weeks, mark things paid.

aging · days late

illustration

Owed to you

0–308,400
31–604,800
61–902,150chase
90+900

You owe

0–306,200
31–603,000
61–90980
90+0

03

Budget

A plan for the year, and whether this month is on it — seeded from your own P&L in one click.

October · month to date

illustration

plan0% of plan
spent, month to dateplan for the monthtoday

a plan for the year, and whether this month is on it

[ alongside your accounting, never instead of it ]

Keep QuickBooks. Books reads the reportsit already exports.

The rear-view

what accounting software reports

  • Transactions after they clear
  • Last month's profit & loss
  • A balance from yesterday
  • Reports an accountant reads

The windshield

what Books answers

  • Which week you run out of cash — 13 weeks out
  • Who owes you, and how late
  • Whether this month is on budget
  • What to charge so the job actually profits

the timeline: behind you, ahead of you

now

  • last month
  • P&L
  • balance
  • w1
  • w4
  • w7
  • w10
  • w13

how you start

Two ways in. Both fast.

No connection to set up, no permissions to grant. Export the reports QuickBooks already makes, upload them, done — or start fresh in minutes.

Path one — have QuickBooks?

Ten minutes of uploads. No connection to set up, no permissions to grant. Export the reports QuickBooks already makes, upload them, done.

the reports QuickBooks already makes

  • BSbalance sheet
  • ARA/R aging
  • APA/P aging
  • PLP&L by month

ten minutes of uploads · no connection to set up

Path two — no QuickBooks?

Start fresh in minutes. Books is a complete set of books on its own — nothing about it requires other software.

three things you type, then your 13 weeks light up

  • company namea standard chart of accounts is set up for youtyped
  • cash in the bank right nowone number, one questiontyped
  • who owes you / who you oweevery open invoice and bill lands in its weektyped

your 13 weeks light up

Running books for more than one company?

Books is multi-company under one login — built for owners with several entities and for fractional CFOs running client books side by side.

what's inside

Every screen answers one question.

Today, Cash Flow, Owed to You / You Owe, Books & Reports, Budget, Pricing & Margins — six screens, one question each.

cash flow

See the week you run out of cash while you can still fix it. Thirteen weeks, the red week flagged from across the room.

the red week

illustration

budget

0%

on budget · 94%

illustration — seeded from your own P&L in one click

today

What needs me? Cash today, the low week, overdue invoices, bills due — ranked, in plain words, one action each.

  1. 1cash is tight in w5chase 1042
  2. 2bill due Fridaymove to w9
  3. 3owner draw in w8skip it

illustration

owed to you / you owe

Who owes you, who you owe, and what that does to the next 13 weeks. Send invoices, juggle pay weeks, mark things paid.

0–3031–6061–9090+
    owedowenet

    illustration

    books & reports

    A real double-entry ledger with the report set — balance sheet, income statement, who's late and how late.

    • balance sheetas of today
    • income statementmonth to date
    • who's late, and how lateby days

    pricing & margins

    Set your markup before you bid — margin, markup, breakeven, and your real overhead, in plain trade language.

    • margin
    • markup

    illustration

    who it's for

    Built for the owner who does all of it.

    No accounting degree required — it speaks plain trade language, not debits-and-credits jargon.

    • weeks ahead

      13

      the forecast runs thirteen weeks out, not last month

      the red week, flagged early

      “If you can read a bank balance, you can read Books.”
    • minutes

      10

      to your first forecast — uploads, or a few typed lines

      no connection to set up

      • Contractors & tradesHVAC, electrical, plumbing, roofing
      • Restaurantswhere the margin lives week to week
    • numbers a week

      6

      the weekly update is typing only — six numbers, no uploads

      nothing you enter is ever deleted

      • Professional servicesagencies, consultants, firms
      • Any owner-operatorwho wants to know where they stand

    pricing & margins

    Set your markup before you bid.

    Margin, markup, breakeven, and your real overhead, in plain trade language — so the job actually profits.

    markup

    10%

    35%

    60%

    on a $10,000 job cost · illustration — your overhead goes here

    your margin

    markup 30%

    margin

    breakeven
    charge

    Start free →Start free →

    Free for 14 days, no card. After that the free plan keeps Cash Flow. Paid plans are priced at launch.

    your data

    Serious about your books’ safety.

    Financial data deserves plain answers, not badge walls. Here is exactly how yours is handled.

    • Encrypted in transit, on managed infrastructure

      Every connection runs over HTTPS. Your books sit on managed cloud infrastructure in the United States — we run no servers of our own and keep no copy anywhere else.

    • Your books are isolated

      Every record is scoped to your organization and enforced at the database layer — not just hidden in the interface.

    • We never touch your bank login

      Most people never connect anything — you upload reports you export yourself. If you do link a bank, it runs through Plaid: you sign in inside Plaid’s own window, and all we ever receive back is a read-only list of transactions.

    • Your data is yours

      Export your reports anytime. Downgrading never deletes anything — your books wait for you.

    And what we don’t claim: Runato Books has not completed a SOC 2 audit, and we don’t publish an uptime guarantee. When either changes you’ll read it here, with the date on it.

    Security questions or reports: [email protected]

    questions

    Straight answers.

    Four questions every owner asks first. The same answers are in the page’s structured data, so search engines read them too.

    Does it replace QuickBooks?

    No — it runs alongside it. QuickBooks stays your system of record for what happened. Books reads the reports it already exports and shows you what's coming.

    Do I need QuickBooks?

    No. Start fresh in minutes: name your company, enter your cash balance, and a standard chart of accounts is set up for you. The import is just the fastest way in for people who already have QuickBooks.

    What happens when the trial ends?

    After 14 days your account moves to the free plan, which keeps your Cash Flow view. Nothing you've entered is ever deleted — everything comes back if you upgrade.

    What does it cost?

    The trial is free — 14 days, no card. Plan pricing is being finalized for launch; whatever you enter during the trial stays yours either way.